I have hinted here & there about some changes coming to MCP. Well, today, July 1st seems like the perfect time to tell you those changes.
Are these pricing changes? Not really. Am I shutting it all down? Of course not. I truly love photography & capturing memories for all my wonderful & amazing clients. So what’s the big change then? Many of you know I was a Kindergarten teacher before I had my oldest, Cayden. After the birth of Kylie, I got a camera & the love affair began. A year later, I started this little business to share what I love & make a little extra to help around the house, but always thinking once Kylie was in preschool I would go back to teaching.
As the girls got older, I started wondering if I could make this a business that could thrive. That could be a career & (though not make as much as teaching), be something that could be long term. So, I pushed. I tried. I Marketed, I read, watched blogs & webinars to improve my techniques & marketing as well. I did everything to see what would happen….
Am I busier? Oh yes. More than ever. This past month was the first time that the summer was as busy as the Fall, which was crazy. I feel so blessed & thankful for allowing this thing I enjoyed that God gave me, to turn into a way to bless others & help my family. But did it all work? Well, no. I quickly realized I would have to raise my prices OR take on more work to make it as profitable as my first ever job (before the 19.1% taxes I pay that is). I knew raising prices would result in the same amount I’m making now, but less clients which wouldn’t help. I also knew that working more wasn’t an option. This isn’t a 9-5, Monday through Friday job. It’s nights & weekends shooting, then weekdays (& often weekends) editing, practicing, Marketing, designing & of course accounting. It does put a strain on the family as we feel there’s not time for us to do family activities & taking on more work, though I would get closer to the business goals, I would move further from my personal family goals so I would be miserable & highly stressed. (sorry this is so long…..it’s hard to write since it is so personal)
So, come August I will once again be teaching. This way I do another job I enjoy that pays the bills & helps us get a new roof, etc… while still doing what I love on the side. And I may end up taking lots of pics of my little class…big surprise right? 😉
How big will this change be? Well, instead of 3 sessions a week, there will be 3-4 sessions a month. YES, there will be Christmas Minis & Easter Minis & probably some during the summer. So do not fear! 😉 But with the limited number of monthly openings I had to figure out a fair way to schedule it all. So, I decided my Baby Plan Babes & their families will get first pick (as they have a package guaranteeing them portraits that month). After that, open dates will be available to past clients (those who have been photographed by me before July 31st, 2013) for booking. Finally, any additional openings will be new for clients. Jacksonville Clients will be almost as they are now since I will still only be in Jacksonville once a month. So, your availability is based on that. (Minis will be Past Clients first then New Clients in booking order) Senior Portrait Clients will also be in there & as they are all new, they will booked as they inquire & treated the same as past clients. Obviously, summer months will be different as I will be able to book more sessions & therefore have more availability to all.
What does this mean? If you are someone who has wanted to book with MCP, but not done it yet, THIS MONTH IS YOUR CHANCE! TO be considered a “Past Client” I would have had to photograph your little one or family by July 31st, 2013. If you have family or friends who have wanted to book let them know, now’s the time! I have limited availability, but I will do what I can to get those in.
I am SO thankful & blessed to all of you for making these past 3 years wonderful & I look forward to capturing more memories in the upcoming years (albeit less than before)……
Till next time,
**And because this is a photography blog, some shots of my sweet niece. 😉 Figured a Monday needed cuteness to soften the blow. 😉